Sunday, June 18, 2023

Omega - Swatch MoonSwatch Mission to Pluto

Omega is part of the Swatch Group but there has been no collaboration between the Omega, which is a luxury brand, and Swatch, which is more for the affordable and popular market. So it came as a surprise for many that Omega decided to do this collaboration using its iconic moonwatch to attract watchlovers, especially those who would think twice about purchasing an expensive moonwatch. Perhaps it was a marketing coup but it made a lot of sense to make an affordable and official version of the moonwatch with several variants consistent with the branding of Swatch. A lot of people definitely got excited and one can choose among the different 'missions' as the models or variants were referred to. I got this Mission to Pluto for us (both the wife and I use Swatch watches on occasion or for swimming - we have 3 divers we bring on trips to the beach) as the colors were of our alma mater, the University of the Philippines.

The watch is naturally a chronograph as the Moonwatch is one.

View showing the crown and chronograph buttons.

View showing the other side of the watch

The case back shows the specifications of the watch as well as an image of Pluto for the battery cover.

The velcro strap is similar to that of my first Swatch diver and screams Speedmaster and MoonSwatch.

Wrist shot with the velcro strap

Wrist shot taken after I changed the straps from the original velcro that came with the watch to a leather rally strap from Hirsch.

 
The first time I used the watch was a few weeks ago when I traveled to Zamboanga for a workshop.

I did not take a photo of the box but this is a complete set. These watches have become so popular that a lot of The variants are supposed to be priced the same (if you bought at a Swatch store) but the market seems to have influenced the prices so they are being sold (or re-sold) for varying prices. The most expensive is the in-demand Mission to Neptune, whose case is colored blue. It caught a lot of attention when Daniel Craig, a name who's become synonymous to James Bond, wore one to a formal occasion. 

While Swatch and Omega has stated that these will not be limited edition watches, the demand is high for these watches and you already see a lot of them being peddled by scalpers. And then there are the fakes from China that have flooded the market and are being sold at low prices. One has to be careful in purchasing one or more of these. Make sure the watch is legit. Examine the watch and look for the red flags (you can research these online). If the deal seems too good to be true in terms of the price, then it probably is.

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